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By PASCAL FINETTE

The Heretic x GYSHIDO: Raw, unfiltered dispatches for entrepreneurs and change makers navigating the unknown. Where radical thinking meets relentless execution. No BS—just the insights and methods to actually get your s#!% done.

June 7, 2016

What Will You Spend Your Time On?

Most people have about twenty or so years where they muster the energy to deal with the insane intensity of a startup. For a lot of us that is the period from when we are in college to until we are about 40.

A failed startup cost you about two to three years of your life. A successful one is more like eight to ten years.

You only have a few serious shots at this.

Which problem are you deeply, deeply passionate about solving? What kind of company do you really want to build? What is it that you can not not do?

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