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The Heretic is a free dispatch delivering insights into what it takes to lead into & in the unknown. For entrepreneurs, corporate irritants and change makers. Raw, unfiltered and opinionated.

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Jul 16th, 2014 Share: Share on Twitter Share on Facebook Share on LinkedIn

Everything Counts

After sending a friend an article I read on the under-appreciated importance of marginal gains (more on that soon), he pulled the following quote out of the article and sent it back to me:

“It’s so easy to overestimate the importance of one defining moment and underestimate the value of making better decisions on a daily basis. Almost every habit that you have — good or bad — is the result of many small decisions over time.”

I missed this line in the article. I couldn’t agree more. Re-read this line. Again and again. And again. It’s that important.

Every small decision counts. Sweat the details. No excuse.

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