The Heretic Logo


The Heretic is a free bi-weekly dispatch delivering insights into leadership in exponential times. For entrepreneurs, corporate irritants and change makers. Raw, unfiltered and opinionated.

be radical.
Disrupt Disruption
Build What Matters

Oct 28th, 2013 Share: Share on Twitter Share on Facebook Share on LinkedIn

Don’t Try To Predict The Future

I recently read in a research paper on entrepreneurship:

“To the extend that we can control the future, we do not need to predict it.”

This is a profound statement — especially when you take into account that the best entrepreneurs usually come from a position of not believing that the future is somewhere “out there” to be discovered, but that it gets created through their very strategies and actions.

Most entrepreneurs I know prefer to be in unpredictable markets; markets that can be shaped by their own decisions and actions — as opposed to compete in predictable (often more mature) markets where they face the uphill battle of fighting with people who might be smarter and better resourced.

Make no mistake: As an entrepreneur you are in the business of creating the future.

P.S. Apologies for the slightly off-schedule postings lately. A lot going on here. More on this soon…

1,203 Posts and Counting.
Don't miss the next post. Sign up now!