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By PASCAL FINETTE

The Heretic x GYSHIDO: Raw, unfiltered dispatches for entrepreneurs and change makers navigating the unknown. Where radical thinking meets relentless execution. No BS—just the insights and methods to actually get your s#!% done.

December 12, 2012

Never walk.

A few days ago a friend of mine asked me for my favorite quote. At the time I couldn’t decide — there are just so many amazing, insightful quotes which can act as a mantra, a guiding principle, a pick-me-up…

This morning I realized that I heard a quote a while ago which seems to guide me more than any other. It’s from Steve Prefontaine, one of the most inspiring runners of all times.

“The only good race pace is suicide pace, and today looks like a good day to die.”

That’s pretty much how I live life. Suicide Pace. Life is too short for mediocrity.

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